LE SSERAFIM’s New Logo Sparks Major Excitement Among Korean Netizens

LE SSERAFIM are set to make a comeback on March 14!

| @coachella/X (formerly known as Twitter)

The girl group’s agency, Source Music, released the highly anticipated announcement once the clock struck midnight on February 17. Fans have been waiting for a long time since their most recent release before this was “Crazy” back in late August. The five members will finally return to the stage, and the new logo teaser has everyone hyped up.

| Source Music

Alongside the announcement that the quintet will be releasing a new album titled HOT Source Music also teased fans through a short logo reveal that LE SSERAFIM fans are now used to. They have chosen this way to hint at a new comeback for several releases now. And you can tell the new album will be massive by the short video alone!

‘HOT’ is an album full of LE SSERAFIM’s hot, wholehearted love. We look forward to FEARNOT’s enthusiastic interest and support.

— Source Music

In the teaser, the LE SSEARFIM logo pops up after it has been melted from a chunk of ice, with fiery flames in the back and a nod towards the album name. Unsurprisingly, international fans are already super excited for the comeback. Fans have taken to different social media platforms, including X (formerly known as Twitter), to share just how much they’re looking forward to the new release.

But even Korean netizens have had their interest piqued this time around! The logo video became a hot topic on Korean forums soon after its release, with one post on TheQoo gaining nearly 20,000 within minutes. And you can feel the excitement from the comments alone!

| TheQoo
  • “I love LE SSERAFIM! I hope they deliver another amazing performance this time, too. Looking forward to it. ㅠ”
  • “Wow, they’re making great use of the logo again. Can’t wait for LE SSERAFIM’s comeback! Hope they serve up something amazing like a hot pot of kimchi stew.”
  • “The logo design is seriously so well done..”
  • “Wow, the logo is so pretty!”
  • “Oh, they really nailed the logo design.”

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